The New Mastersounds (21+)

For over two decades, The New Mastersounds have maintained more than just a reputation of longevity. Instead, they’ve cultivated a rare balance of consistency, yet commitment to constantly evolving their sound. Forged out of the golden age of the modern funk and soul revival in 1999, the band has amassed a catalog of sixteen albums, embarked on countless world tours, and drawn in a broad audience through both their original material and collaborations with esteemed vocalists and remixers.
After a two-year hiatus of in-person engagements, the band retreated to the brand new Floki Studios in Iceland to hunker down and create their 17th studio album. 'The Deplar Effect' was released on Color Red in September 2022, and features Atlanta based vocalist Lamar Williams Jr, son of Lamar Williams of the Allman Brothers.

If luck is what happens when hard work meets opportunity, the union of Eddie Roberts & The Lucky Strokes epitomizes that adage. The New Mastersounds’ guitarist and bandleader has a knack for leaning into individual strengths and that sensibility is evidenced through his recruitment of Mississippi-based guitarist and vocalist, Shelby Kemp, who brings a Southern rock grit and candid, nimble songwriting to team up with the Tampa Bay-based Galbraith sisters who possess a simpatico rhythm section chemistry only found within a family bloodline. Powered by the urbane guitar playing and production of Roberts and you have a new tour de force ensemble that makes listeners stop in their tracks the same way Roberts did upon hearing the talents of Kemp and the Galbraith Sisters. The quartet first teamed up to perform Cervantes’ Masterpiece Ballroom’s 20th Anniversary party in Denver, CO, and recorded a full-length record at Color Red Studios the next day to further solidify the newly forged musical connection. The sound is an amalgamation of celebrated country lyricists such as Willie Nelson, Waylon Jennings, and George Jones mixed with the rhythmically driven aesthetics of James Brown and rounded out by honest rock ‘n’ roll—a combination slated to make its own luck and take the scene by storm.